The Indian E-commerce segment is growing like anything, and it will
continue to be the same, but the growth has been confined to major cities or as
of now you can count Tier- II & III cities, but what about the rural
consumers.
China, the arch rival of India is now focusing on this untapped potential
consumer base their.
And as per the recent news Indian Post, is in the pilot phase of going
on-line which definitely would have the edge over others through its robust
deliver y network.
Hence its time for the major players to get alarmed and
formulate new strategy.
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